Great write up of what seems like an awesome time in Lagos. Can’t wait to explore it myself. I think your observation that there is more talent missing, like marketing talent, is very spot on in a lot of different hubs. There is such an emphasis on getting a product made, versus getting it in the hands of people. More products fail because they don’t have enough users than that they don’t work well. We should be training more marketing and branding talent for this sector!

Working to see the day when organisations with positive social and environmental impact outperform traditional ventures. Weapon of choice: branding.

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